I'M GERARD BABITTS AND I EMPOWER, EDUCATE, AND LEAD ORGANIZATIONAL TRANSFORMATION TO MEET CONSUMER EXPECTATIONS IN THE DIGITAL AGE
Whether it's retail, consumer packaged goods, entertainment, financial services , or management consulting, I grow where I'm planted and transform marketing and business culture to keep pace with finicky digital consumers.
Here are the companies I've helped on my journey.
Built and led $30b US healthcare retailer's first digital marketing department and omni channel roadmap & strategy.
Served as $13b iconic fast-moving consumer goods company's first global and US digital communications and marketing leader.
Led global digital marketing and enterprise solutions consulting for $44b company's primary global brands with top social platforms.
Managed B2C & B2B New Media Operations and digital marketing and messaging for $22b insurance leader and iconic brand.
Built and led digital marketing team and strategy for $30m company-funded pure-play digital content publishing startup.
Led global marketing and product line development for Columbia Records 50+ international affiliates.
Consulted and served US government clients on organizational, procedural, legal, and investigative projects and solutions.